Our guide will help you get the attention you deserve and give you a better shot at landing your dream job.
Writing the perfect LinkedIn profile takes time, but it can have a big impact on your career. Make sure you get noticed for the right reasons and make the most of your opportunities.
Use a professional picture
Your LinkedIn image is the first thing recruiters, potential employers, and prospective clients see when they search for people or visit your page. We recommend keeping it as professional as possible. That doesn’t mean you need to hire a professional photographer, but if you have a friend with some photography experience, or you have a decent camera yourself, don’t be afraid to ask for help.
Selfies are a hot trend, but as Entrepreneur.com recommends, steer clear of them on your LinkedIn profile. You should also avoid having other people in your photo, because it can be confusing for your visitors. A shot of your head and shoulders is a proven style that works great. Don’t forget to smile!
Write a great headline
Headlines are often overlooked. LinkedIn defaults your headline to title and job description, but writing something punchy could be the difference between getting noticed and getting overlooked. Forbes recommends that you clearly showcase your specialty, tailor it for the people you want to attract, and be creative. Visit their page to learn more about LinkedIn headline writing.
Highlight your talents
Your summary has to be brief, but have enough detail to summarize your career experience. We recommend writing your profile in first person for a more personal and conversational read. Using words like “I” and “my” show that you take ownership of your accomplishments. For a detailed structure, check out Three Steps To Writing The Perfect LinkedIn Summary by Forbes.
Ask for recommendations
Recommendations are a great way for your profile visitors to get a third-party perspective on what it’s like to work with you. If you have someone in mind that you would like to request a recommendation from, follow these simple steps from LinkedIn, ask politely, and consider offering a recommendation for them in return.
Describe your achievements
Don’t be afraid to brag a little bit. People visiting your page will definitely take your achievements under consideration. Blue Sky Resumes recommends that you avoid copying and pasting content from your résumé. Write clear and concise descriptions with quantifiable results if you can.
Remember that LinkedIn is a public platform, so be careful about revealing confidential information that may be more acceptable on your résumé.
With these tips, you’re on your way to making more connections and getting more attention. Check your page often and be quick to update your profile with career achievements.
Have a tip you’d like to share? Leave us a comment!